The average person applies up to 515 different chemicals onto their skin daily. See what happened when we asked people to swap their normal routine for naturally effective one. Disclaimer... the results are real, posted by real people. No nonsense or funny business. Just good, natural skincare.


The average person applies up to 515 different chemicals onto their skin daily, according to a recent study. "How?" we hear you say. When we use dozens of beauty products and each contains a whole bunch of ingredients, good or bad, it’s impossible to know what works and what doesn’t.

The truth is, sometimes skincare can be the problem rather than the cure. Alcohol-based perfumes, harsh detergents and natural allergens found in essential oils can all compromise your skin barrier, and cause it to freak out in a whole variety of ways. Dry patches, sensitivity flare-ups, spots and eczema are all tail tale signs.

To get the best from your skin you need to be in control of the things you put on it. We call this conscious beauty. Because if knowledge is power, learning is empowerment.

A carefully curated, simple yet effective routine is all that skin needs to be its happy healthy best. So we decided to take action and put this to the test!


This year we posted on social media in the hunt for 8 volunteers who were willing to step back from their current skincare routine, give their skin a break and follow a simple, naturally effective routine to prove that less is more!


Each volunteer received a bespoke natural routine, for use morning and night. They documented their results with a photo diary, and we’re publishing them here for all to see.


People with oily to combination skin often go through a cycle of excessive cleansing, which weakens their skin barrier; causing redness and drying. In response to dryness caused, the skin can even respond by producing more of the oils removed in the cleaning process in recovery.

The key to breaking this cycle is to gently cleanse, and work with your skin on its oil production, rather than trying to remove it, and then hydrate. This is the basis of a great routine.


Core to any routine is to start with a good cleanse of your skin. The idea is to use the lightest detergents to protect your skin and achieve a gentle cleanse. The Skin Sapiens Cleansing Bar and Facial Cleansing Gel are made from the best active botanicals like Jojoba oil & activated charcoal, and oats respectively to prep your skin.

The Oil-to-Milk Cleanser, is an oil-based cleanser which can be used as part of a double cleansing routine at night, especially when wearing make-up to achieve a deeper cleanse. It’s made with sweet almond oil and turns into light milk when mixed with water.

The key in this regimen is the Mattify Serum. Made with Zinc PCA and Lilac extract, it’s made to reduce oiliness, the appearance of imperfections and pore size. 

After using the booster, we need to hydrate our skin. Using a serum is not enough. Our skin is losing moisture continuously, and that’s why using a moisturiser is important, both in the morning and in the evening, after a long day. Our Face Cream is a light, creamy emulsion made with calendula which soothes and keeps your skin hydrated.

‘’my skin is feeling very smooth; the spots/ acne on my left cheek is diminishing and my face is feeling extremely moisturised!’’ - Sophie

‘’These products are much better for my skin, already noticed a massive difference with the dry skin’’ - Georgia


Skin dryness can sometimes be a complicated issue, but essentially is the result of one, or both of two things happening. Either your skin isn’t getting the moisture it needs, or it is… only becoming dehydrated due to dry climates, or a poorly functioning skin barrier.

As in any routine, the first step should be a good cleanse, using gentle products like the Facial Cleansing Gel.

The main problem with dry skin is the lack of moisture in your skin, therefore the most important part of your routine is the hydrating steps.

Here we would use our Balance Serum which helps strengthen your skin barrier and contains hyaluronic acid. In the case of dry skin, many times using just a moisturiser is not enough. That’s why adding that extra little bit of moisture is important.

The Skin Sapiens Hydrate Facial Oil contains squalane with safflower oil and it helps lock in moisture and to prevent normal water loss from your skin, to make sure it is hydrated at all times.

‘’I have really been seeing great results. Products leave skin feeling soft and hydrated, and very clean’’ - Maria


Our skin goes through a great many changes as it evolves with age. A loss of elasticity increased sensitivity caused by thinning and changes in pigmentation are normal. Aside from invasive procedures, like surgery, all skincare will work at a non-permanent, superficial level.

That’s not to say that you can’t give your skin the lift you’re looking for. You can do a lot for ageing skin. And the key is working with your skin to support its healthy barrier function, rather than slicing and dicing.

One of the simplest fixes to reduce the appearance of fine lines and wrinkles is to ensure the skin is plump and well-hydrated. Like a dry river, dehydrated skin exposes the ridges in wrinkles. Plumping out the skin with a healthy dose of moisture, and then retaining it can visibly diminish fine lines and wrinkles.

The key ingredients used for maturing skin are Hyaluronic acid and Vitamin C. Our Glow facial Serum is made from a blend of these. They are the perfect match to help reduce fine lines and wrinkles but also give your skin a natural glow while keeping it hydrated. 

Because hydration plays an important role in skin elasticity, it’s crucial to maintain maturing skin hydrated. The use of a moisturiser and our Hydrate Facial Oil will enhance the power of the Glow serum and so help to give your skin a healthy, youthful look.

These two steps can also be done in one if you are in a rush. The serum and face cream can be mixed and applied at the same time, as the serum will help the absorption of the face cream making it more efficient.


‘’I will  keep on using these products as a routine because it made my skin feel very silky and smooth, I feel they have improved my skin’’ - Sue


No matter your age, gender or skin type, happy healthy skin is within reach. So are visible results.

Putting miracle cures, photoshopped perfection and bonkers claims to one side, we can all enjoy our best skin. A minimal, conscious approach to skincare is the way. And when less is more, you can do it without it costing you the Earth.

All products used in these regimes are available to order on-site, while stocks last.

If you’d like one to one consultation to talk about your skin and help us identify the right way to care for your skin, just request a call by emailing us at tribe @, being sure to include your number and international dialling code. We’ll drop you a WhatsApp message back to arrange a time, easy.

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